The forthcoming film adaptation (directed by Jon Favreau!?) of the red and gold metal hero is getting on my nerves. The marketing campaign is an old-school media onslaught, not the type of viral, underground, organic thing that Cloverfield taught us is the future of advertising. I am a big fan of the 80s and 90s Iron Man comic book, so–of course–my ideas on the subject are less valid than the target audience of kids still buying the comic book. Regardless, the fan-boy rant begins now:
1) The Iron Man suit is not organic enough: My favorite depiction of Iron Man is by French comic book legend Moebius (aka, Jean Giraud).
2) The Iron Man suit is not red enough: Iron Man is not crimson or burgundy! He’s RED!!
3) The Iron Man suit is not metal enough: The red and gold Mark 3 Suit LOOKS LIKE PLASTIC, but the chrome Mark 2 Suit LOOKS PERFECT!
4) The trailers wobble between Robert Downey Jr.’s cavalier humor and disappointingly phony-looking CG animation of flying and fighting.
5) The Iron Man suit is not gold enough: Usually the entire upper arms and upper legs are bright, shiny gold.
6) Iron Man head Slurpee cups at 7-11. ‘Nuff said.
4 Comments
Iron Man was practically flawless as a super hero flick; it drops pretty obvious hints that would indicate a sequel as well… i’m thinking the next one should be equally great
Agreed. I am working on a review…
BTW, the whole underground viral media campaign thing was first used b Trent Reznor and NIN to promote “The year zero”, and not by Cloverfield, they just copied the idea.
Yeah, I’m sure Trent was the first one to ever do that.